York Search Engine Optimisation (SEO)

Search Engine Optimisation, or SEO as it is often known is the term given to the process of improving or maintaining a websites position on search engines such as Google. The implementation of an organic search engine optimisation strategy is essential for any business wanting their website to perform effectively on the search engine results pages (SERPs).

Does your website need search engine optimisation?

The short answer is YES. By optimising your site correctly for relevant keywords and search terms, search engines will display your website higher up the search engine result pages (SERPs), which will ultimately drive more traffic to your site and generate you more business. A well optimised website is just as important, if not more so, than a visually appealing, user-friendly website. With UK internet users making 3.1 billion visits to search engines in January 2016, if your company does not rank highly for relevant search terms you are loosing out on a huge amount of potential business.

Moving on up! – How York Graphic Designers can improve your websites position on Google

Exactly how search engines work is a closely guarded secret, but the main principles are known. Well written informative content featuring keywords and phrases, correctly optimised meta & image data, and incoming backlinks from relevant websites are all important factors that need to be implemented when trying to achieve a high organic position on the search engine results pages (SERPs).

York Graphic Designers have extensive experience helping businesses with their websites search engine optimisation. We provide a fully transparent SEO service, and are open with clients about the techniques we use, providing regular reports to chart the progress and improvements we have made. There is no magic quick fix to get your website to the top of Google, but York Graphic Designers have a proven track record and will deliver a positive return on you investment.

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